When your house doesn’t sell, it does more than disrupt your plans.
It hits close to home.
You prepared for the next chapter. You told people you were moving. You pictured where you’d go next—and when. And then… nothing happened.
That pause can feel frustrating, confusing, and yes, sometimes even embarrassing. And while people love to say, “It’ll work out,” that doesn’t always make it easier in the moment.
Here’s what matters most to remember:
Just because your house didn’t sell the first time doesn’t mean it won’t sell.
The Truth Most Homeowners Aren’t Told
In many cases, an unsold home isn’t about the house itself. It’s about the strategy behind the sale.
Pricing, positioning, timing, marketing, and negotiation all play a role. When those pieces aren’t aligned with the current market, even great homes can sit longer than expected.
And this isn’t just opinion—it’s backed by data.
Research from REDX found that 54% of homeowners who re-list with a different agent end up selling their home.
When homeowners re-list with the same agent, that number drops to 36%.
That’s a meaningful difference—and one worth paying attention to.
What This Means for You
An expired listing isn’t a failure. It’s information.
It tells you something about the approach, not your property’s potential. With the right pricing strategy, marketing plan, and negotiation mindset, many homes that didn’t sell the first time go on to sell successfully.
You deserve better odds than crossing your fingers and hoping for a different outcome.
If your house didn’t sell, don’t let it define what happens next.
The right strategy can change everything—and often, it’s the difference between staying stuck and finally moving forward.
