When it comes to selling your home, it’s natural to wonder whether hiring a Realtor® is worth the investment. After all, some homeowners consider going the “For Sale by Owner” (FSBO) route to save on commission. But here’s the truth: homes listed with a Realtor® sell for about 15% more on average than those sold without professional representation. That’s a significant difference—and one you don’t want to leave on the table.

 

Why Professional Representation Matters

Selling a home isn’t as simple as putting up a sign in the yard or listing it online. From pricing strategy and marketing to negotiations and paperwork, every step can impact how much money ends up in your pocket. A Realtor® brings not only market expertise but also negotiation skills and access to tools that homeowners typically don’t have.

The Power of Pricing It Right

One of the biggest mistakes FSBO sellers make is mispricing their home. Price too high, and your home could sit on the market. Price too low, and you leave money behind. Realtors® use comparative market analyses (CMAs) and local knowledge to ensure your property hits the sweet spot—attracting buyers while maximizing value.

Marketing That Actually Works

It’s not just about snapping a few photos with your phone. Realtors® know how to showcase a property with professional photography, staging advice, virtual tours, and wide-reaching online exposure. With access to the Multiple Listing Service (MLS) and professional networks, your listing gets seen by serious buyers who are ready to make offers.

Negotiation: Protecting Your Bottom Line

Even after an offer comes in, the process is far from over. Negotiations over repairs, contingencies, or closing costs can make or break a deal. Realtors® act as skilled advocates, ensuring your interests are protected and that you walk away with the strongest outcome possible.

The Hidden Costs of Going Solo

Selling on your own may look like a way to save money, but many FSBO sellers end up losing more than they save. Between mispricing, limited marketing, and weaker negotiations, the “savings” often get swallowed up by a lower sale price. That 15% difference isn’t just a statistic—it’s real money you could be missing out on.

 

When you’re ready to sell, working with a Realtor® isn’t just about convenience—it’s about results. With the right guidance, marketing, and negotiation power, you can confidently move forward knowing you’re getting the most value out of your home.

Remember: Homes listed with a Realtor® don’t just sell—they sell for more.


Thinking about selling your home? Let’s connect and create a strategy that gets you top dollar. Reach out today at petercunharealtor@gmail.com or call 917-690-5390 to get started.

Skip to content